OUR REFRESHED AVON TENNIS LOGO ALONGSIDE OUR BRAND-NEW AVON PADEL INDENTITY

The circular icon remains the same familiar shape but has been streamlined to create a bolder, cleaner, and more modern feel. It retains its two distinctive elements: the optimistic, sunny yellow above the flowing blue water - a nod to the River Avon. The icon also cleverly reflects the shape of a tennis or Padel ball, with the crest of the wave echoing the curved seam you see on a tennis ball.

Alongside this, the updated typography brings a bright, contemporary look, reinforcing the energy and positivity at the heart of Avon Tennis.

You’ll begin to see the new branding across our communications, competitions, and events in the coming weeks. We hope you love it as much as we do.